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Kevin O’LearyThe entrepreneur and investor known as Mr. Wonderful of “Shark Tank”, recently shared his thoughts on loyalty programs, describing them as a losing game for consumers.
“Loyalty Programs? They don’t fall for the hype. Points influence faster than the dollar”, O’Lay wrote Ax Recently.
In the same publication, he shared a video in which he prepared the most. “Schemes of loyalty and point systems. With nothing, useless,” he said. “Inflation at points in the airlines is absurd. Just look at what you have 12 months ago as far as you get now.”
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O’Lay claims that the points of loyalty, which many consumers accumulate in the hope of winning Free flights or other rewardsThey have lost a significant value over time. “People think, Oh, I will accumulate loyalty points. I will fly to Hawaii. Find out that two years ago it was 30,000 points. Now there are 170,000 points. There is nothing you can do about it.”
Instead of traveling points, O’Lare’s strategy is to charge them as soon as possible, take any opportunity to spend them before their value drops. Suggests to use them for goods and services whenever possible, as Amazon (Nasdaq:Amzn), to avoid being trapped in the timely inflation cycle.
“I register for all the loyalty programs, each, any retail, and I explain the second I get them,” he said. “If you are a sharp consumer, you can save about two and a half of your expenses every month just playing the game well.”
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This approach contrasts with the most traditional strategy of trying Maximize credit card rewards Over time, which can be effective, but requires financial discipline, strong credit and careful organization.